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Showing posts from July, 2016

Digital SEO Marketing - The Struggle to learn what Google is actually 'not providing' you

Digital SEO Marketing is a challenging and complicated area, and one of the ways that helps make it even harder is the way that Google is making it tougher to find information. I am not actually one to whine about the way that Google changes - usually they are moving to help make the SEO 'game' a more genuine a value driven sector, but some things are still irritating. So what am I grumbling about here? Well allow me to try and clarify it this way. Regardless of how you intend to structure your keyword research, it all starts with a specific core principle, one that you ought to develop by scanning your metrics and Google Analytics. The idea is that from this main idea and keyword, you then construct a seed list of terms, expanding through interrelated terms and synonyms of your center concept. The expansion of terms will then begin to be tailored towards SEO ideas, content marketing, online marketing and other considerations. At one point, Google was content ...